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Expert Contributor: Michelle Hill

 

Biography

Michelle Hill

Michelle Hill, the Strong Copy Quarterback for Winning Proof, is a sports and fitness copywriter. She writes website content, sales/client letters, media pitch letters, and brochures for sports and fitness-related companies. Her mission is to help pro athletes and fitness professionals increase the success score in their entrepreneurial endeavors with her writing expertise and creative turn of mind.

She is seeking to contribute fresh insight into the world of athletes, especially as they transition from their sport into "real" life and intends to bring a new perspective through interviews with athletes from different sports.

info@winningproof.com

714-797-3731

 
 

Most Recent Articles

 
  1. Michael "MJ" Johnson Q&A: His Journey to the NFL, Philanthropy, and Development as an NFL Player

    by Michelle Hill 06-09-2012 09:01 PM Athlete Career Development | Philanthropy | Athlete Interviews

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    My recent conversation with fourth-year NFL veteran Michael “MJ” Johnson left me impressed with this young athlete’s self-driven acumen that has helped him on his way to greatness on and off the field. The Cincinnati Bengals defensive end candidly expressed his desire to share his resources and his wisdom to youth across the country and in his own hometown. He credits his mother and father as the cornerstones of his youth development, and into adulthood. The lessons they taught him have helped shape who he is and what he has and will accomplish in life.
     
    Michael recalls his journey from youth sports to the NFL and credits his diligence and a strong work ethic for enabling him to overcome the challenges he has encountered along the way. The lessons he learned along the way have given birth to an explosive message that infuses youths with motivation to focus on their education first.
     
    Michael’s strong presence on and off the field will surely make an impact on anyone who is fortunate enough to cross his path.
     
    Journey to the NFL
     
    Michelle: How and where did you grow up, and how much was football a part of your upbringing?
     
    Michael: I’m from Selma, Alabama. It’s a small town in south central Alabama… about an hour away from Montgomery and an hour and a half from Meridian, Mississippi in the ‘black belt’. Football is very big in Alabama, as it is across the south. I started playing when I was 10 and fell in love with it from the first game. I broke my arm the first game, but it’s just in me.
     
    Michelle: Who would you say is the most influential person that helped shape you as a man and why?
     
    Michael: My dad, just because of the way he always conducts himself and takes care of business. He’s the type who would play and just have a good time. He’s always very friendly and outgoing (he’s way more outgoing than even me). But when it was time to go to work, he went to work. It was always work first and play second. He was able to balance that and he taught me [that] being a man consists of taking care of yourself, taking care of your family and the people around you by elevating others. He’d give you the shirt off his back.
     
    Michelle: What a great influence. So you got your work ethic primarily from him?
     
    Michael: Yes Ma’am. And my mom as well. She played the mother role. She did the nurturing and caring. She was the same way, always working hard at whatever it was she was doing. She was very service minded, service oriented. She had a little herb shop where she made dolls and sold herbs. Just watching her work, putting in those hours, the detail she put into making those dolls, and the customer service she provided people after hours as well. It was all that little extra stuff that taught me a lot.
     
    Michelle: That’s beautiful. I’m sure you have an idea of what a lucky man you are.
     
    Michael: Very. Very.
     
    Michelle: I really like to hear that. Can you tell me three things you’ve practiced to bring football success into your life?
     
    Michael: Number one, whatever I do I always try to be very detail-oriented in my work ethic and my approach to things. If the coach said, do this or do that, I always tried my best to do everything I was asked to do, whether it was in the weight room, in the classroom, or on the field. I’ve always been a team first kind of guy and put the good of the team first. That’s one thing.
     
    Another thing is that I always tried to be the first one in and the last one out in whatever I was doing. I would try to get there early to get a head start, and if I had to stay there until nobody else was there, I’d do that too. I’d just do little stuff; whether it was making corrections, watching tapes, working out, or whatever.
     
    The last thing is that I always try to take care of my body, eat right, put the right things in. That’s been a learning experience over the years and I’ve got a lot better with it. I always try to educate myself on health and nutrition to get the most out of my body.
     
    Michelle: What tribulations and challenges have you been through that have made you into the person you are today?
     
    Michael: Well, the first one is when I was in the 5th grade, and I was cut from the basketball team and they put me back on just to be on the practice team. That really drove me.
     
    Michelle: You were thinking, “I’m not staying on that practice team.”
     
    Michael: Yeah. It really drove me and by the time I got to 10th grade, I was better than all those guys in basketball. And I was being recruited for basketball, even before football because I was tall. I remember it like it was yesterday. So what do I need to do? I need to go to work. And that’s a message I’ve taken with me. Even to this day, it’s not about how you start, it’s about how you finish. That’s the mentality I’ve taken day-in and day-out. I’m just going to keep my head down and keep working.
     
    I’ve had to fight through injuries and battle back from some pretty tough surgeries in college. And it was tough not knowing if you’re going to come back the same for your teammates; they’re your brothers. I’ve only missed two games in my whole time playing football. But I’ve been very blessed to have that.
     
    Philanthropy
     
    Michelle: Tell me about some of your off-field efforts, such as the MJ93 Fund, Gen-1, “Binit2Winit”, and “A Fresh Start from MJ’s Heart.”
     
    Michael: MJ93 Fund is the foundation my mom suggested I start because I was doing so much stuff on my own. And how I am, if I can do it, I’m going to do it.
     
    “Binit2Winit” is a program with Sunny-D up here in Cincinnati that encourages people to recycle and stresses the importance of recycling. There’s been a big push in this area about ‘going green’.
     
    The Gen-1 program is with the University of Cincinnati with first generation college students. Both my parents were first generation college students and they grew up in the rural south—rural Alabama—and they made it. That’s a big, big accomplishment to be the first person in your family to go to college. So I’m a big supporter of that program here at UC, University of Cincinnati.
     
    “A Fresh Start from MJ’s Heart” was something I did in my home town. It was getting shirts for elementary school kids, so when they go on field trips they look uniform and [it] helps teachers and parents to keep up with the kids. The shirts have their school name on it, my logo, and it shows support for the Bengal’s team.

     

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  2. Interview with a Sports Professional: Robert Andrews, Founder & Director of The Institute of Sports Psychology

    by Michelle Hill 01-05-2012 12:00 AM Sports Psychology | Injury & Rehabilitation | Interview with a Sports Professional

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    Athletes who have been “bred” from youth to excel in their sport are laser-focused on that sport. They eat, drink, and breathe their sport of choice and often their entire life focuses only on their sports career. But, what happens when the unspeakable happens? One tackle, one wrong fall, one practice session where things go wrong. How will that athlete respond? What are the mental blocks that must be overcome in order for the athlete to come back 100% from injury or to develop a post-sport Plan B?

    I recently had the privilege of speaking with Robert Andrews, Founder & Director of The Institute of Sports Psychology in Houston, Texas. His areas of expertise, primary areas of focus, and passion are working with athletes to help them realize their peak potential as an athlete, helping injured athletes overcome the emotional, mental, and spiritual effects of their sports-related injury, and teaching coaches how to coach at their best when things are at their worst.

    Robert played on a Texas State Championship football team and as an athlete suffered his own serious sports-related injuries in high school and college. As a psychotherapist, he received extensive training in performance enhancement and trauma resolution. He began to realize the extensive impact of sports injuries on performance and how these injuries hold athletes back not only in sports, but also in life. The Institute of Sports Psychology is the culmination of his dream to dramatically impact the way performance and recovery is addressed and treated in athletes.
     
    Q: At what stage of injury do clients come to you for help?
     
    Andrews: I usually see athletes after they have been cleared to play as “100%” but are still struggling with fears of re-injury, apprehension and, in the worst cases, depression and anxiety. If I can see them before they have surgery and during the recovery process, the athlete has a much more positive and empowering experience on the road back. They return to play confidently and ready to go. They are truly 100%.  

     

     

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  3. Interview with New Edge Performance

    by Michelle Hill 09-21-2011 10:52 PM Sports Psychology | Athlete Services

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    New Edge Performance is a dedicated group of professionals committed to helping athletes maximize their performance. According to their website, “our vision for athletes is assisting them to be the best they can be by evaluating the key emotional intelligence performance indicators, highlighting the athlete’s strengths and limits and providing education on how to strengthen the competencies.”

    New Edge Performance also works with coaches by giving them access to a world-class tool, the Emotional Intelligence Sports Inventory (ESi) to assess and develop the key performance indicators in athletes. Their educated and highly skilled team works together to empower individuals and teams to move beyond their comfort zone and achieve their greatest potential. We had a chance to chat with John Haime, the President of New Edge Performance Inc.

    Michelle Hill: How do you help your potential clientele realize how much they can benefit from your services?
     
    John Haime:  Athletes generally understand the importance of the mental/emotional game in sports—but they are often unaware of where to get help to improve their game and how to go about it.
     
    We simplify the process by having an online tool that athletes can take in 25 minutes—giving them a nice picture of their mental/emotional capabilities. This starts the process for the athlete (and coach) of understanding what may be holding the athlete back—and helps them identify their strengths.
     
    We also have had some great successes with a variety of athletes—so pointing out to athletes that we have worked with athletes just like them who have achieved their dream goal, inspires the athlete to take the initiative to develop their mental/emotional game.
     
    Michelle: What type of mental obstacles do you encounter when your clients approach you for your service?
     
    John:  It really varies from athlete to athlete. All athlete challenges are often rooted in several key areas. One is a lack of confidence created by a variety of factors from parental influences to poor coaching to lack of goal setting. Many challenges are rooted in a lack of self-awareness—an athlete not truly understanding their strengths, limitations, trigger points, fears, control factors and other important areas they must understand about themselves. We help that athlete understand themselves so that under pressure they clearly understand what they can and can’t do—and can maximize their talents. 

     

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