My initial reaction to Jason Whitlock's recent article is, WOW!

But, what is interesting is that what he writes, I honestly thought earlier in the playoffs when Iverson and Anthony were still playing….I was SO turned off by their tattoos. I think it is ridiculous how they have covered their body in ink.

It does harm their brand, which directly impacts their potential to have a successful financial future.

And, what bothers me even more is that while I watched college basketball during March Madness, I noticed that SO many college students are now all tatted up…..emulating their NBA heroes.

This (professional sports) is a business, when did folks lose sight of that? It is not just a game they are playing. The athletes are responsible to the organization whose jersey they wear at minimum, and truly they should be thinking about their potential financial opportunities, endorsements, paid appearances, etc. Bottomline, there are a lot of stackholders they are accountable to.

Now the article by Mr. Whitlock, is what it is….and, he is DEFINITELY going to get slack for his words. But, if folks would first stop and think about it a little bit, what he is pointing out is true….in my professional as well as personal opinion.